Housing Practitioners Unite
My vision is not about changing a specific housing authority, but rather about bringing the spirit and the framework for creating community social change that is meaningful and which endures. Those of us in positions of power must recognize that social housing is a customer-service oriented industry, and the residents of each and every neighborhood across the United States deserve a voice in their living opportunities. We are not just building houses. We are building communities.
Humanizing Project Design
Resident Focused Customer Service
Comprehensive Community Service
Honest Oversight to Combat Fraud
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This playbook is designed for individuals who are passionate about housing reform and advocacy, and for those who seek to reduce homelessness in America. This includes housing industry professionals with experience in advocacy, development, and management, as well as those in leadership roles such as housing commissioners, deputies, or executive directors within city, state, or national housing organizations.
Additionally, The Housing Practitioner's Playbook is for people working in partnership with or directly for housing finance authorities, the U.S. Department of Housing and Urban Development (HUD), or other governmental and nonprofit entities focused on housing development, policy reform or other homelessness initiatives. If you are affiliated with financial institutions, local or state governments, or engaged in city and county housing initiatives, this book provides tools and perspectives tailored to your work.
AVAILABLE ON 09.08.2026
LISTEN TO THE NEW PODCAST
Every breakthrough starts with a question:
What if we approached housing differently? What if we tested new ideas, challenged old assumptions, and focused on solutions instead of obstacles?
Welcome to The Housing Lab with Eugene E. Jones, Jr.—where housing isn't just discussed, it's dissected, analyzed, and reimagined!
Chicago Mayor Rahm Emanuel Introducing Eugene
Chicago City Club, March 20, 2019
Eugene Touring the Streets and Communities of Toronto
CBC News Toronto, August 14, 2012
HOUSING HUMANS
A Vicarious Memorandum
By Eugene E. Jones, Jr.
Housing Humans is an urgent call to action that is grounded in the deep experience, skillful leadership, and spiritual humanity of the author. At a time when empathy is in short supply, and a commitment to the common good at low ebb, Gene Jones reminds us that a stable, affordable home in a thriving community—for each and every one of us—is an investment in human potential our country can ill afford to forgo. - Julia Stasch, Former President, John D. and Catherine T. MacArthur Foundation and former Commissioner of Housing, City of Chicago
10% of all book proceeds will be donated to the Big Brothers Big Sisters of America youth mentoring organization
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MEET THE AUTHOR
Want Eugene to Speak at your next Event?
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Contact or request Gene to be your next speaker today!
The Change Public Housing Needs is Here
"We need housing. Full stop. Plain English. Housing. We don't need affordable housing in America. We need housing. We need housing that all Americans can afford that is supported by public agencies across our nation. Call it.... Adjustable Community Housing." - Eugene E. Jones, Jr.